Growth Bite Brings 300% Organic Traffic Growth to Watalook
As Growth Bite began networking with Watalook, it was clear the company had brought immense value to the beauty community. Reaching a greater audience through marketing was the way forward for the company.
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Project Overview
As Growth Bite began networking with Watalook, it was clear the company had brought immense value to the beauty community. Reaching a greater audience through marketing was the way forward for the company.
Key Points
- Watalook created an all-in-one management system for beauty professionals and salons that simplifies numerous aspects of the business.
- Digital marketing was needed to raise brand recognition and attract more beauty professionals.
- Growth Bite started building up Watalook’s organic traffic through advanced SEO strategies.
- Watalook experienced 300% organic traffic growth year-over-year.
Applications to Consumers
Great products need great marketing to reach their full potential. Watalook’s organic channel was their Achilles’ heel as they had been outranked by competitors who had taken up the lion’s share of traffic.
Bringing up search engine traffic would enable Watalook to get a steady stream of marketplace participants without necessitating constant upkeep. A growing organic channel would allow them to focus more optimizing services while ensuring constant revenue and a continuously larger share of voice.
Finally, search engine traffic is immensely effective building up brand recognition. B2B SaaS businesses often have longer acquisition cycles as customers often move through funnel stages at a slower pace. Good search engine rankings improve trust, which in turn improves acquisition speeds.
Thus, finding a reliable marketing agency that would help them scale their organic channel was of utmost importance.
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Severalfold growth
Growth Bite jumped at the opportunity to provide in-depth guidance and technical expertise on driving search engine traffic to Watalook’s website. We started with an extensive audit and provided technical recommendations that would build a strong foundation for content marketing.
“Once we started using Growth Bite’s services, our organic channel started growing at an immense pace. Their team always knew what the next step was, allowing us to work with complete peace of mind. We were certain that we would scale quickly and Growth Bite delivered on their promises.”
In less than a year, the combined efforts of Watalook and Growth Bite bore fruit. Their organic channel traffic went from several hundred to several thousand a month - an overall x4 increase in visibility.
Watalook and Growth Bite are continuing their collaboration. Watalook’s services are becoming more popular among beauty professionals. Growth Bite is eyeing a new goal for them - becoming a household name in the industry.
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